Katelyn Bourgoin | A customer discovery geek... in glasses

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Stop Guessing.
Market Smarter.

I help product teams figure out what triggers
customers to buy so they can sell more stuff

This is my personal blog. Looking for help?
Head over to customercamp.co

visit Customer Camp

Featured in

Whoever gets closer to the customer wins

I’m a total audience research nerd. Why? Because companies that invest in ongoing customer research grow 2-3X faster. Yet, studies show that only 3 out of 10 teams do it regularly — crazy, right?

Many teams know they should be talking to more customers. Yet they’re constantly challenged with who to talk to, what to ask them, how to analyze the feedback, and how to share what they learn with their teams. I founded Customer Camp to help product teams overcome these common hurdles.

If you’re hungry for more clarity, direction, and confidence in uncertain times, check out what we’re doing at Customer Camp.

Explore Customer Camp >

Get focused… and stop chasing the wrong customers

You don’t have time to waste chasing the wrong people. Download your free customer ranking calculator and zero in on your most profitable customer segments in minutes—not months.

Stop chasing the wrong customers

You don’t have time to waste chasing the wrong people. Download your free customer ranking calculator and zero in on your most profitable customer segments in minutes (not months).

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