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Campfire Confessions Vol 1:19, It’s good to have options

H&M is known for having lots of options.

Business wear, casual wear… business-casual wear…

Turns out they also have options depending on which ad copy you prefer ??‍♀️

This is your weekly reminder that every brand, even the biggest, most well-oiled machines, are made up of imperfect, mistake-prone humans like you and I ?

In other words, you’re doing great.

Tune in for next week’s Campfire Confessions when we look at one of the worst selling Starbucks drinks of all time. ☕️

PS — Know a marketer who looks like they could be an H&M model? Do me a favor and tell them about Campfire Confessions ?

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